A group of young boys and girls are proudly demonstrating iFollow, an android application they have developed to promote safety for women.
A woman that has the app installed on her phone can activate it by shaking it three times in quick succession if she is threatened or in some sort of a danger.
This will trigger a voice call to three saved numbers. It can also send a text message to the saved numbers in case the call is unanswered.
One of the developers, Jinsu Mathew, says this is an example of how technology can help solve social problems.
It is a direct response to a series of rape cases reported in India in recent months.
Big ambitions
This and hundreds of other smartphone apps have been developed here at Startup Village, an incubator of ideas and innovations.
It was launched a year ago in the ancient city of Kochi, which lies in the Indian state of Kerala.
A public-private initiative, Startup Village's declared aim is to help launch 1,000 IT products in 10 years - and one of them should be a $1bn (£700m) student venture.
A tall order indeed, but Elizabeth Joy, a Startup Village official, says it's achievable.
In its first year of existence it has managed to catch the attention of big global smartphone players such as Blackberry. The recently launched BB10 platform includes 144 apps developed on the campus.
So impressed was the company with the available talent, that it launched its own innovation zone on the campus, called Rubus Labs.
For More Info :-
BBC News - Searching for India's billion dollar start-up
